PhD in Marketing,
Teaching
- Marketing Research
- Marketing Plans
- Integrated Marketing Communication
Research interests:
- Quantitative and Qualitative Research Methods
- Consumer Behaviour
- Social Marketing- Gender in Social Marketing
- Semiotics and Advertising
- E-learning and competencies & skills assessment
- Innovative techniques in Marketing Research
- Population Ageing and the employment market
- Gender in Virtual Learning Environment
- Marketing Research
- Marketing Plans
- Integrated Marketing Communication
Research interests:
- Quantitative and Qualitative Research Methods
- Consumer Behaviour
- Social Marketing- Gender in Social Marketing
- Semiotics and Advertising
- E-learning and competencies & skills assessment
- Innovative techniques in Marketing Research
- Population Ageing and the employment market
- Gender in Virtual Learning Environment
Sondaj - exemplu - segmentarea pietei, click aici
Case study : Toyota şi furnizorii săi click here
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